Menu

Measuring Learning Return on Investment (ROI)

08/04/2023 0 161 views
Oahd .TV

A quick guide to measuring the ROI of Learning

  • Learning and development is an area that most organizations are investing in. According to the LinkedIn Learning Workplace report (2022), 48% percent of companies plan to increase their spending on employee training in 2022.

    But how do you know if your efforts are paying off? When it comes to learning initiatives, calculating the ROI can be a useful way to determine how well an initiative is working—and whether or not you should continue investing in that particular project or program. It's also helpful when trying to justify funding requests at higher levels within your organization.


    What is learning ROI?

    You’re probably familiar with ROI, but just in case you aren’t, here’s a quick refresher. ROI stands for Return on Investment and it is a way of measuring the benefits that result from an investment. In other words, if you invest $1 in something (like training) and then get $2 back (i.e., greater productivity or sales), your ROI would be 2:1—or 200%.

    Of course, calculating ROI isn't just about dollars and cents; it's also about time saved or increased productivity. So if you have ten employees who are spending one hour per day learning new skills through online courses and coaching, and after one month, those same ten employees are spending an hour less each week on administrative work because they learned how to streamline their processes during the coursework, then you can calculate your return on investment by multiplying 10 hours by 7 days/week = 70 hours/week, multiplied by 52 week/year = 3640 hours saved in a year!

    How to calculate learning ROI

    You can calculate the learning ROI by using a formula that takes into account the cost of the training, the time spent on it, and the resulting benefits. The formula is:

    Learning ROI (%) = (Gain from Learning - Cost of Learning)/Cost of Learning x 100

    Learning ROI (%) = (Gain from Training - Cost of Training)/Cost of Training x 100Learning ROI Formula

    In this case, “Gain from Learning” refers to how much employee skills improved after they went through your company's training program. You can measure this by conducting an employee survey before and after you offer the training courses or other learning interventions.

    Cost of Learning” refers to what it costs you to develop those courses in terms of time and resources. For example, if you paid an outside consultant $150 per hour for four hours to create a new course for your team members on managing customer relationships during their sales calls, then your total investment would be $600 (4 hours x 150 dollars per hour).


    Tangible Learning Metrics

    Tangible metrics are easy to measure and track, which makes them an appealing option for L&D professionals. Some common tangible metrics include (both in terms of costs and benefits):

    • Costs associated with learning needs assessment, design, development, implementation, and evaluation
    • Costs for required facilities, travel, and accommodation of learners and trainers/facilitators/coaches
    • Number of learners per month/quarter/year
    • Financial savings from streamlined processes
    • Time saved using a new system or application


    • Staff and learners’ salaries

    • Learners performance scores

    • New employee processing time (how much time it takes to onboard a new hire)

    • Number of incident reports or customer complaints

    • Number of closed sales / signed contracts

    • Number of responded customer queries

    • Participation rates in various learning programs

    • Retention and attrition rates

    If you're looking for more concrete results from your training program, tangible metrics may be the way to go. However, it's important to remember that they aren't always indicative of success—in some cases (such as when it comes to employee engagement), intangible data can trump tangible information.




    Intangible Learning Metrics

    Intangible metrics are the most difficult to measure, but they're also the most important. They include:

    • The extent to which your learners feel that the training has helped them improve their performance in the work environment (and how much it has helped)

    • How much more confident learners feel about their ability to perform their job tasks as a result of training

    • How satisfied learners are with their jobs

    • The extent of employees' commitment to the organization, their department, team, and/or their manager

    • How teamwork, customer services, conflict resolution, etc. have improved

    • The extent to which learners actually use the skills they learned in training on the job.

    The ability of your training program to impact performance on the job is the most important metric. It’s important because it shows that your organization is getting value from its training investment and because it can be used as a measure of whether or not you have met your goals for learner stisfaction

    0 comment(s)